Email template: What is it and what does it require?
An email template is an HTML-coded template that you can use in all your email campaigns and automations.
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The email template actually consists of two elements; a header and a footer. Between the two is the content of the email – everything you design on Step 2: Design and setup when you set up your campaign or automation.
The header and footer are coded in HTML and there is enormous design freedom. Heyloyalty has some standard templates that you can use as a starting point. However, there is also the option to create something even more special, where pretty much only your imagination sets the limits.
Create your email template by clicking Templates –> Create new template.
Give your template a name and select type Email.
If you want to start from a default email template, choose one from the list under Choose a default template.
Once you have selected a default template to start from, you can Preview template.
If this is a reasonable starting point, you can choose to click Insert template.
Once the template is saved, you can use it in your email campaigns and automations in the future.
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